Grow sales with promotions, discounts and coupons
The most built-in tools of any ecommerce platform, user-friendly and developer-free
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Power promotions with ease
With more than 70 discount options available out-of-the-box, BigCommerce offers some of the most advanced promotions tools of any ecommerce platform — all without using a 3rd-party app.
Simplify promotions
Auto-apply hundreds of cart-level discounting rules per parameters you define.
Set complex rules
Easily combine rules across product prices, cart-level discounts and customer groups.
Experiment at will
Run flash sales, BOGO or bundled discounts, try targeting, set thresholds and more.
Sophisticated cart-level capabilities
Reduce shopper complexity
With our industry-leading cart-level discounts tool, run promotions that auto-apply your offers at checkout.
Deep customization and specificity
Promote offers through banners on your home page, product pages and at checkout. Prompt shoppers to add more to their carts to achieve the discount, present the chance to select a BOGO offer and let them know when they’ve unlocked a promotion.
Define unique and complex group rules
Offer any of the 70+ built-in promotions and discounts to your customer groups in any combination. Give groups unique mix-and-match, discount tier and shipping options. Set multi-layered tiers for wholesale groups. Reward your most loyal customers with a standing percentage off. The options are limitless!
Tap into a wealth of promotions features
Choose product-level discounts, dollar/percentage off or free shipping. Go for coupons, BOGO rules or group-based discounts. Run flash sales, abandoned cart promotions and more.
Product Discounts
Build unique rules that get auto-applied at checkout based on what’s in cart. Think buy one get one free (BOGO) or discounts based on product quantities.
Order Discounts
Apply $, %, or bulk/tier pricing discounts to carts based on dozens of facets you define. For example, order at least $100 and get 20% off the least expensive item in the cart.
Order Discounts
Apply $, %, or bulk/tier pricing discounts to carts based on dozens of facets you define. For example, order at least $100 and get 20% off the least expensive item in the cart.
Customer Discounts
Offer $ or % based rewards to customers with registered accounts. Mix and match to offer specific dollars off for certain products plus any group percentage off.
Category Discounts
Run sales based on large portions of your catalog and even category-locked BOGO deals. Easily create complex scenarios like “buy 5, get 2 (of equal or lesser value) free.”
Category Discounts
Run sales based on large portions of your catalog and even category-locked BOGO deals. Easily create complex scenarios like “buy 5, get 2 (of equal or lesser value) free.”
Brand Discounts
Build promotional offers to push specific brands in your catalog. Offer $ or % off select brand(s), exclude categories if you wish — and have it all applied at checkout.
Get even more conversion-driving features
Pair promotions with built-in features that improve conversion. BigCommerce offers more conversion-driving features than any other platform, including fully responsive one-page checkout, optimized themes, coupons and discounting and faceted search.