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BigCommerce Enjoys Good Spirits at eTail East in Boston

The word on the street is that eTail East was back in Boston on August 8–11 with their first in-person conference since 2019, and BigCommerce was thrilled to get in on the action. 

Since 1999, eTail events remain retail’s most trusted industry experience for those reimagining the future. They have consistently gathered the most innovative retailers in one place to offer hundreds of strategic takeaways. 

The overall theme and key topics — Adapting to a Changed Retail Customer and Accelerating Growth and New Ecommerce Experiences — were designed to help retailers increase their profits from their business. 

From the Billion dollar club to start-ups, BigCommerce joined the three-day event to connect with these other world-class ecommerce retailers through a turnkey tabletop setup complete with a recovery juice bar booth activation as well as a private, retailer-only bourbon and whiskey tasting.

In Good Spirits 

This year, we had the honor of sponsoring this tasting for 50–70 retailers. An expert presented a selection of some of their favorite bourbon and whiskey drinks while attendees mingled with their peers. 

With logo-printed napkins, premium gifts, signage and an opportunity to give a short introduction, this was a special opportunity to share BigCommerce’s ideas with the attendees. 

BigCommerce had a chance to connect with partners Signifyd, Groove Commerce, Accorin, Bloomreach and Vercel at multiple after-hour networking events and looks forward to implementing these disruptive strategies alongside them.

If you missed us at eTail East in Boston, you can catch us across the country at Groceryshop 2022 held in Mandalay Bay in Las Vegas on September 19–22.

Kelsey Daubner avatar

Kelsey Daubner is a Content Marketing Specialist at BigCommerce, where she specializes in thought leadership content. She holds a B.S. in Journalism and Media Studies from Texas State University and, prior to joining BigCommerce, worked in marketing roles in various industries spanning from food and beverage to nonprofit.