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BigCommerce Named a Leader in the IDC MarketScape for B2B Digital Commerce Applications for Midmarket Growth

BigCommerce Staff

2023 IDC MarketScape

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We’re thrilled to announce BigCommerce has been named a Leader in the IDC MarketScape: Worldwide B2B Digital Commerce Applications for Midmarket Growth 2023-2024 Vendor Assessment.

Evaluating 22 vendors on their B2B capabilities, the IDC MarketScape provides a clear framework to compare ecommerce vendors on their product offerings and strategies.

Explore the excerpt to see why BigCommerce was recognized as a Leader for our developer and business user-friendliness, flexible MACH architecture, and open SaaS ecosystem.

What is the IDC MarketScape?

IDC MarketScape vendor assessment model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. 

The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. 

IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared.

The framework also provides technology buyers with a 360-degree assessment of the strengths and weaknesses of current and prospective vendors.

Why BigCommerce is a Leader

When positioning each digital commerce platform within the market, IDC analysts consider a number of factors, including strengths and capabilities. The IDC MarketScape report cites these as BigCommerce’s strengths for B2B digital commerce: 

  • Developer and business user-friendliness: The company designed everything about BigCommerce — integrations, interfaces, and the low-code/no-code front-end — to be accessible for business users without the need for developer support. BigCommerce is also versionless with a API-first design, providing ample flexibility for seasoned developers to create headless and composable commerce experiences.

  • Flexible MACH architecture under the hood: While being user-friendly, BigCommerce is extremely extensible by virtue of its MACH (microservice-based, API-first, cloud native, headless) architecture capabilities. BigCommerce provides APIs and developer-friendly features to give buyers the ability to create headless and composable ecosystems for commerce. The platform can also natively support multi-site, multi-geo, B2B2C, omnichannel, and multi-language commerce deployments.

  • Open SaaS ecosystem: BigCommerce offers open-sourced checkout, 95%-plus API coverage of their platform, and a large app marketplace with easy business-friendly integrations that don’t generally require an expert to install. (Note: Since BigCommerce sells in every buyer market segment in digital commerce, some of these apps may be better suited for SMB.)

In its evaluation of BigCommerce, the IDC MarketScape states: “Consider BigCommerce if you are a fast-growing, experience-driven brand looking for a multitenant SaaS B2B digital commerce platform.” 

The final word

Ready to transform your B2B experiences to meet the needs of modern-day buyers? It all starts with a strong B2B ecommerce platform. 

To help you in your search for the right ecommerce platform, we’re providing free access to an excerpt from the IDC MarketScape: Worldwide B2B Digital Commerce Applications for Midmarket Growth 2023-2024 Vendor Assessment

Download the complimentary excerpt for a deep dive into BigCommerce’s B2B capabilities and other key findings the IDC MarketScape has for B2B businesses.